Toyota completely redesigned the Prius for the 2023 model year. This new generation of the most popular hybrid car brings a new style and the right price.

Too many vehicles have been redesigned and tagged with exorbitant price tags that put them out of range for many young customers. Thankfully, the new Prius isn’t one of those cars. This stylish new hybrid starts at $28,545 and tops out at just over $40,000 with all the options, including AWD. Incidentally, AWD is offered on every trim, giving you power to all four wheels when you need it.

More power from a larger Toyota engine

For years, power wasn’t an important part of the Prius formula. This wedge-shaped hybrid has held serve as one of the most efficient cars in the market for several years. The previous generation model only produced 121 horsepower and used a 1.8-liter engine with the hybrid system. This new model for 2023 has a new 2.0-liter engine, and it produces 194 horsepower in the regular Prius models. If you happen to move to the Prius Prime model, you’ll have 220 horsepower for the drive.

The regular Prius shows enough of a power increase to make it fun and exciting to drive and enjoy. The LE trim gives you 57 city/56 hwy mpg while the AWD versions of the higher trims hit the worst fuel mileage for this car at 49 city/50 hwy. Compared to what you’re driving now, wouldn’t you love to reach these numbers?

How many color choices will you find in this Toyota hybrid?

Toyota offers six distinct colors for the new Toyota Prius. These colors offer some great names, including:

• Supersonic Red
• Wind Chill Pearl
• Midnight Black
• Cutting Edge
• Guardian Gray
• Reservoir Blue

In addition to these six exterior colors, there are two colors offered for the cabin to give you the desired look. These two colors are:

• Gradient Black
• Light Gray

What does the base Prius include?

The base version of the Prius is the LE trim which gives you some impressive standard features to enjoy. Items you’ll find in this trim are a 7-inch gauge display, an 8-inch LCD infotainment screen, a six-speaker audio system, wireless Apple CarPlay, blind-spot monitoring, and rear cross-traffic alerts. These are just a few of the impressive tech items that go along with the new style that makes this new generation hybrid one of the most alluring cars to ever wear the name. The only upgrade available for the LE model is AWD, which pushes power to all four wheels.

Is the middle model a better choice for you?

Move up to the XLE trim of the Prius, and you’ll find more desirable features. This model adds some upgraded items, including 19-inch wheels, wireless phone charging, heated front seats, and SofTex upholstery. This model has some options for you, including a 12.3-inch infotainment screen and parking assistant. There are seven different options packages offered for this version, making it a Prius that can be configured to whatever you desire.

Get everything the Prius offers in the Limited trim

The top model of the Toyota Prius is the Limited trim which adds more upscale comfort and quality features for your drive. This model has a power rear hatch, glass roof, an 8-speaker JBL sound system, and three options packages to give you some great choices for what you want in your car. When you have everything this car offers, you’ll enjoy driving a hybrid that costs just over $40,000, making it an affordable top-level choice for your drive.

What will you love about the new Prius?

The 2023 Prius is a brand new generation, for this hybrid car, giving you an efficient and affordable vehicle to drive and enjoy every day. If you’re not sure about this new model, here are five things that might push it over the top for you.

The Prius has a new look

Even if you don’t care much at all about hybrid vehicles and the environment, you’ll likely be drawn to this new Toyota hybrid. The style is impressive, and the build makes it one of the best options for you to experience when you’re standing next to it. This new model is a true evolution from the original wedge-shaped model that showed up in 1997 to start things off for this Toyota hybrid.

The fuel efficiency is incredible

We mentioned it above, but it bears repeating. When you see the fuel mileage of the regular hybrid, you’ll love driving this car. You might not have to fill up the gas tank more than once every ten days or so. If you choose the Prius Prime, you’ll have a plug-in hybrid model with some electric driving range to save even more fuel.

Modern minimalist styling in the cabin

The cabin of the new Toyota Prius has a truly minimal styling which seems to be the direction of most modern vehicles. This styling allows you to see clean lines and more lines inside this impressive new hybrid car. You’ll love the width of the dashboard, which is only interrupted by the large touchscreen. The wireless connectivity makes this car easy to love because you won’t need your charging cord to keep your devices charged up. This means you won’t have any ugly cords taking away from the impressive looks of your new ride.

The Prius Prime has a solar roof

The roof of the Prius Prime is a large solar panel that helps to extend the driving range and power most of the features inside the vehicle to avoid using the battery pack for these items. The new PHEV version of this car has an electric driving range of just under 60 miles on a full charge. This is more than enough for most drives, which makes this driving range and the solar roof an excellent pairing.

Enjoy the standard safety of the Toyota Prius

Every model of the 5th generation Prius comes with the latest Toyota Safety Sense suite of features. This package gives you the safety items desired to make this car easy to drive and enjoy. You can drive with more confidence when you get behind the wheel of this Prius and know that it has the safety items you desire.

Will you drive the new 2023 Toyota Prius? This isn’t the same Prius that came out in 1997, it’s evolved to be an entirely new and improved hybrid car for you to drive and enjoy.